Timeless Beauty
Look great forever by addressing your skin's evolving needs.
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The secret behind beautiful, ageless skin is a proactive approach to skin care, choosing proven products that are specially formulated for the current condition of your skin. Your skin changes with age, so your skin care regimen should also change with every decade. Here’s how to stay ahead of the aging process with successful solutions to treat every decade’s distinctive concerns.

In Your 20s:
This is the time to develop good skin care habits. Keep your skin clean, balanced, and hydrated. Completely remove makeup at night. Washing off dirt, oil, and makeup allows ingredients in skin care products to penetrate deeper. Skip drying soap and opt for a creamy no-soap liquid to add extra moisture. For oily complexions, try a foaming gel.
Acne at this age is caused by stress, hormone fluctuations, and a poor diet. Keeping your face clean will also help prevent acne. Start incorporating a moisturizer into your daily skin care routine. Be sure to wear sunscreen every day. Following a low-carb, low-sugar diet also helps reduce acne.
In Your 30s:
It’s time to add a few more steps to your daily routine. Look closely-your complexion will start to appear duller as your skin’s ability to retain moisture decreases along with its rate of cell turnover. Using an exfoliant with fruit acid once a week will polish your face and remove dull skin.
A moisturizer with antioxidants, such as vitamins C and E, is a must. Antioxidants stop free radicals (from sun, pollution, and stress) that sneak past other products in your skin care arsenal. You may be starting to develop laugh lines, crow’s feet, and furrows. Begin using an eye cream to combat fine lines and wrinkles around your eye area. Hormones may cause discoloration called melasma, which can be prevented by using sunscreen.
In Your 40s:
This is the decade when your skin craves hydration, and it will start to lose elasticity and firmness due to the breakdown of collagen and elastin. Fat in the cheeks also starts to deteriorate, and that youthful plumpness starts to disappear while expression lines deepen.
The sun exposure of your youth catches up to you now. Uneven texture and pigmentation create shadows, blotches, and age spots. Begin using an antioxidant serum in addition to your moisturizer. And remember, sunscreen is your most important antiaging weapon.
In Your 50s and Beyond:
As your face continues to mature, gravity pulls down the fat pads of your cheeks. As a result of hormone fluctuations and the skin cell cycle continuing to slow, your skin becomes thinner, dryer, and more prone to wrinkling and drooping. Decreased circulation in your skin lightens it, making age spots and broken capillaries more apparent.
Skin care needs are more demanding, and products with more antioxidants and rich emollients are needed to protect, hydrate, and firm. A skin-lightening serum containing arbutin, emblica, or licorice root helps correct unevenness in coloration, as well as spots. Look for rich eye creams that smooth and protect the delicate eye area. By now you understand the importance of sunscreen.
20s
Twenty-somethings will enjoy the exotic pineapple-papaya scent of derma e Tropical Solutions Facial Cleansing Gel while washing away dirt, makeup, and impurities. The natural healing and renewal properties of tropical tamanu oil, green tea, pomegranate, CoQ10, avocado, aloe, papaya, açaí, and vitamins A, C, and E protect skin and prevent the visible signs of aging.
30s
Thirty-somethings with normal to oily skin can hold on to a healthful, youthful glow with Avalon Organics Vitamin C Rejuvenating Oil-Free Moisturizer. Vitamin C improves circulation, clarity, tone, and texture, while aloe and hyaluronic acid hydrate, and lemon bioflavonoids and green and white tea defend against damaging free radicals.
40s
Regenerate 40-plus skin with Dr.Hauschka Skin Care Intensive Treatment 04. Its unique composition of biodynamically grown sandalwood, white lily, ginkgo, olive leaf, and royal jelly with gold, amber, and tourmaline restore the skin’s natural balance. Spray each night for 28 days to help refine and prevent lines and wrinkles while enhancing skin tone and elasticity.
50s
Restore vitality to mature skin over 50 with the luxurious hydrating benefits of Annemarie Borlind Natural Beauty System Absolute Night Cream. Liposomes and nanoparticles transport skin vitamins A and E, rich macadamia nut oil, jojoba oil, and meadowfoam seed oil deep into the skin to smooth away fine lines and wrinkles and tone and firm the skin.